Ferrari SF90
CAR LAUNCH MARKETING - CGIs AND ANIMATION
Project stats
We were approached by WeAreSocial in coordination with Ferrari to create and depict 3 images in a desert like futuristic environment. Showcasing the new Ferrari SF90.
Location
Worldwide
Type
Marketing and Publicity
Client
Ferrari // WeAreSocial
Elements created
Concept images/video for future car release.
.webp)
Challenge: Creating a Vision
We were lucky enough to be given creative freedom on the creation of the environment. This enabled us to wonder down different creative paths.
We wanted this visuals to represent a step into the future, and the freedom to drive this supercar without limits.
Creative Process Behind the Scenes
We used 3Ds Max and Corona renderer for the creation of the visuals.
Once the 3D base has been defined, we worked our magic in post-production, using Adobe Photoshop.
